Product Description
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Keratin-infused ceramic plates for healthier styling. The Philips BHS397/40 hair straightener features keratin-infused ceramic floating plates, 6 temperature settings up to 210°C, and ThermoShield protection. Straighten while helping to nourish and protect your hair.
Key Features
- Keratin-Infused Ceramic Plates: Plates release keratin micro-particles during styling, helping to smooth and condition hair.
- 100 mm Extra-Long Plates: Fast styling for long and thick hair.
- 6 Temperature Settings (150–210°C): Adjustable heat for all hair types.
- ThermoShield Technology: Cooler outer housing for safer handling.
- 30-Second Heat-Up: Instant readiness for busy mornings.
- Floating Plate Design: Adapts to hair thickness for even pressure.
Specifications
| Model | BHS397/40 |
| Type | Hair straightener |
| Plate Material | Keratin-infused ceramic floating |
| Plate Length | 100 mm |
| Temperature Settings | 6 (150°C – 210°C) |
| Heat-Up Time | 30 seconds |
| ThermoShield | Yes |
| Swivel Cord | Yes (1.8 m) |
What's in the Box?
- Philips straightener BHS397/40
- User manual
FAQ
What do keratin-infused plates do?
The plates are coated with a ceramic layer that contains keratin, a protein naturally found in hair. During styling, micro-particles of keratin are transferred to the hair, helping to smooth the cuticle, reduce frizz, and add shine.
How is the BHS397/40 different from the BHS393/40?
Both have 100 mm plates, 6 temperature settings, and ThermoShield. The BHS397/40 adds keratin-infused plates for extra conditioning and shine during styling.
Does the keratin coating wear off over time?
The keratin infusion is designed to last the lifetime of the straightener. With proper care (wiping plates clean after each use, avoiding harsh chemicals), the keratin benefit remains effective.
